
Retouching
The work you're not supposed to notice.
Retouching fails loudly and succeeds invisibly. Skin that still has skin in it. Color that matches the garment the client actually sells. A sky that was always that shade at seven. We finish every frame we shoot, and we take on finishing for other people's — beauty, fashion, headshots, product, and the occasional rescue.


Skin should still look like skin.
The fastest way to date a photograph is to over-smooth it. This is frequency separation and dodge-and-burn, not a slider — the texture stays, the distraction goes.




Color is the other half of the job.
Grade for the garment, the skin and the room — in that order. A frame that's beautiful and off-brand is a reshoot.

Deep skin tones are where careless retouching shows first — they go gray, or they go orange. Neither one is a look.





Bodies, fabric, and black and white.
Muscle definition, embroidery, lace and a good monochrome conversion are the same problem wearing different clothes: keep the detail, lose the noise.







Hard backlight, one moment, no second take. Most of the work on this frame happened afterwards.


If you can tell we retouched it, we didn't.
Send us a RAW.
One file, one brief. We'll show you the finish before you commit to a batch.


